They have had a great take up, nearly 2000 subscribers within the first 2 weeks, what an awesome effort!
I like their pitch, it not only promotes their RSS-to-email but it just simply rings true…from the website:
“Why bother blogging to email? Because not everyone’s ready for blogging, RSS, Atom, XML, aggregators… The jargon is enough to put all except the most dedicated off. And that means that you’re losing readers.
Email is ubiquitous. Everyone has email. When you publish your blog or RSS feed using FeedBlitz you are taking advantage of the one communications medium you know everybody has. And because it’s familiar to everyone, it’s an easy task to get readers to sign up. You get more readers - in some cases, more than 50%! With FeedBlitz it’s simple.
50% Circulation Boost - How do we know? Personal experience. We run a corporate blog with a small circulation. According to FeedBurner, it’s typically accessed by aggregators representing about 40 individuals. Then we added email capability, including sign-up forms on the web site and in the email newsletter. An additional 30 people now get the blog via email - that’s a 75% circulation boost. For negligible extra effort. Not too shabby.”
Like bloglet, it works the other way, you can use Feedblitz in replace of an RSS reader for current awareness (to an extent), subscribe to as many feeds as you like, and receive an email showing the full post.
The benefit of email is that you can archive every post and use the search facility to find content, especially with Gmail.
When you are sent a notification it shows all new posts from all your subscriptions in the one email, this works different than other services, such as R|Mail…where you get an email sent just for one feed, so you’d probably get heaps more of emails if you subscribed to multiple feeds, also R|Mail doesn’t have an account login page to view your details.
Although, since R|mail requires a new subscription for every feed, it enables it to be used with Gmail as an RSS reader.
Apparently podcast (enclosure feeds) are coming soon.
Here is their blog.
Here are some RSS/Email type bookmarks from my Furl account.